Today, we’re going to talk about the importance of ranking well for crypto keywords in 2022. Why does this matter? Because even if you have a great product or service, no one will ever see it if you don’t rank on Google and other search engines. You need to be found by people looking for what your business is offering.
Getting started with SEO when it comes to crypto keywords can seem intimidating at first. But once you get into the swing of things and understand everything that goes into effective SEO strategies, it’s a lot easier than most people think.
There are several queries that a new crypto user might have like how to buy cryptocurrency, purchase cryptocurrency, buy crypto with a credit card, convert cryptocurrency (fiat), and more. Focusing on the most common questions will help you rank better when it comes to crypto keywords. Here’s how you can do so.
Write Comprehensive Content:-
The next step is to write the content. This can be challenging but it’s important to remember that you should focus on creating great content for humans instead of trying to rank highly in search engines. You want your website visitors and social followers to read your content and share it with their friends and colleagues, not only those who are looking specifically for crypto keywords.
If you are writing about a topic that has multiple aspects or angles, use your keyword once per paragraph. It should be in the first sentence of the first paragraph, in the last sentence of each subsequent paragraph, and once more in either position 1 or 2 of an article (depending on which we’ve been talking about).
Research Your Keywords:-
Identify the keywords you want to rank for. This is where we need to start. You need to know what your target audience is searching for before you can figure out how to rank better in those searches. Try using Google’s Keyword Planner tool, which shows search volume and estimated competition metrics (like cost per click) for specific queries.
Lastly, there are tools like SEMrush that provide recommendations based on trending topics within specific industries—and if none of these tools work well enough for your purposes, there are plenty more options out there.
Build Backlinks to Your Site:-
Backlinks are the backbone of SEO. A healthy backlink profile can help you rank for a wide variety of search terms and keywords, including those related to crypto. Backlinks are a good indicator of authority. If other sites are linking to you, it’s a signal that your site is authoritative and worth visiting.
There are three types of links you should go after:
- Links from other sites in your niche (brand mentions) – this will help improve your ranking for relevant keywords in that niche
- Links from authoritative sites outside your niche (influencer mentions) – will help improve your overall authority score on Google Search
- Backlinks built by guest posting on other websites
The key here is building backlinks consistently over time. Not just one-off links or guest blogging gigs here and there.
Build Your Credibility on Crypto Blogs:-
Now that you know how to build your presence in the cryptocurrency space, it’s time to learn how to increase your visibility on other people’s sites. The best way to do this is by contributing content to crypto blogs. Some may think that getting featured on a blog is too difficult. You don’t have the right connections or enough experience but it’s actually quite simple and only requires two things, finding the right blogs and making sure that your content is worthy of being featured.
To find a good blog, start by looking up “crypto” in Google News or any other news aggregator. You’ll see major news outlets like Forbes, Bloomberg, and Business Insider pop up as well as smaller ones with fewer followers but bigger audiences (like Coin Telegraph). These are all worth checking out because they each serve different audiences with different needs.
Promote Your Crypto Website Across All Social Media Channels:-
Social media is a great way to promote your crypto website and the content you produce. It’s also a great way to build up your brand recognition, increase traffic, and get new subscribers.
Here are some tips for using social media:
- Post regular updates about crypto on all of your channels (Twitter, Facebook, Instagram). Don’t be afraid to post more than once per day—this is an industry that moves fast! You’ll want to be keeping people updated with the latest news on what’s happening in the cryptocurrency world.
- Share articles from other publications that discuss cryptocurrencies or blockchain technology. This will help spread awareness about this growing field of study and allow you to engage with people who may not have heard about it yet.
These practices will help you rank better for crypto keywords in 2022 and beyond. In 2018 Google announced that they were going to stop showing ads for cryptocurrency-related products and services but later removed the ban. If you want to rank well for keywords related to the blockchain or crypto-related topics like investing or trading cryptocurrencies. You can improve your search engine rankings by following these best practices.